Vimeo’s new ‘tip jar’

Interesting news on vimeo today – they’ve added a tip jar for plus and pro members:

"Vimeo’s Tip Jar enables video creators to crowdsource funds to support works directly from their viewers. Tip Jar will allow anyone to give tips before, during or after watching a video; Vimeo will pay 85 percent of the gross revenue to the creator. Starting today, Vimeo Plus or Pro members can choose to activate Tip Jar."

And it looks like they’re rolling out a pay-to-view service next year too:

"Vimeo’s pay-to-view service will be an open platform for video creators to sell access to their films and videos. Expanding on traditional rental and Video On Demand models, Vimeo’s pay-to-view service gives creators customizable options to sell their films and video content directly to their audiences and provide control over pricing, rental duration distribution location and other settings. Vimeo will begin rolling out its pay-to-view service in beta preview this fall with a curated series of films. Vimeo will make the pay-to-view service available to all Vimeo PRO subscribers in early 2013."